Pure Concepts Hair & Boutique

$$ • Hair Salons, Cosmetics & Beauty Supply, Nail Salons

211 S Main St, Viroqua, WI 54665

About Pure Concepts Hair & Boutique

Pure Concepts Hair & Boutique, located in Viroqua, Wisconsin, is an AVEDA Concept Hair Salon known for its use of plant-derived and paraben-free products. The stylists are praised for their ability to help clients realize their inner beauty through services such as full coloring, trendy styling, men's waxing, and kids' haircuts. Amanda, one of the stylists, is highlighted for her exceptional skills and professionalism, having given impressive haircuts to both a long-time client and a gentleman who hadn't been to a salon in a while. The salon is appreciated for its welcoming atmosphere and the quality of service, comparable to that of a big-city salon.

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Reviews for Pure Concepts Hair & Boutique

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  • May 2024

    Tori was fabulous. She listened to me and offered great suggestions to give me the kind of wash and wear style I was going for. Then she did her thing and I couldn't be happier with the results. She was also super friendly and we had a great chat. It's an eight hour drive for me but I will be back.

  • Feb 2024

    Amanda did an amazing hair cut for my guy George! He hadn’t been to a salon since pre Covid and was concerned about going. He was thrilled with Amanda’s skill and guidance! I am thankful more than you know!?

  • Mar 2023

    I’ve been going to Pure Concepts for years & have always had a wonderful, professional experience. The quality of a big city salon, but Viroqua style. Make an appointment & see for yourself.

Hours

Monday: ClosedTuesday: 9AM - 8PM
Wednesday: 9AM - 8PM
Thursday: 9AM - 8PM
Friday: 9AM - 5PM
Saturday: 8AM - 4PM
Sunday: Closed

Tips

appointment required mask required by appointment only accepts credit cards good for kids bike parking