Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive collections like Kylie Cosmetics and Olaplex. The store provides a wide variety of cosmetics, fragrances, body, skin, and hair care products, catering to diverse beauty needs. Customers can also visit the in-store Salon at Ulta Beauty for services such as haircuts, hair coloring, brow treatments, lash extensions, and makeup application. While the store offers a vast selection of products, some customers have reported experiencing a high-pressure sales environment from the staff. However, others have had positive experiences, such as receiving excellent makeup application services that lasted through multiple events. Overall, Ulta Beauty is a one-stop-shop for beauty enthusiasts, offering a comprehensive range of products and services.