Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. Customers can shop for cosmetics, fragrance, body, skin, and hair care products, as well as visit the in-store Salon for a range of services, including haircuts, color, brow waxing, lash extensions, and makeup application. The Conscious Beauty section provides eco-friendly and cruelty-free options. Reviewers praise the knowledgeable and helpful staff, who provide personalized recommendations and tutorials. The salon services are also highly regarded, with top-notch stylists and aestheticians. While the overall customer service is great, a few instances of less friendly staff have been noted, which could benefit from additional training.