Ulta Beauty

Ulta Beauty is a popular beauty retailer in the US, offering a wide range of products including cosmetics, fragrance, body, skin, and hair care items from over 500 brands like Tarte, Fenty, and CHANEL. Customers appreciate the variety, with exclusive lines like Kylie Cosmetics and Olaplex available. Many shoppers have had positive experiences with friendly and helpful staff, such as when an associate assisted in finding products and providing excellent customer service during returns. However, some visitors reported inconsistent service. For instance, while one associate was knowledgeable about coupon stacking, another cashier was less accommodating and seemed unhelpful during checkout, which led to frustration. Despite these mixed experiences, customers generally enjoy shopping at Ulta Beauty, noting the reasonable prices and the availability of free samples. The store also promotes Conscious Beauty, offering vegan and cruelty-free options. Additionally, The Salon at Ulta Beauty provides various services, including haircuts, makeup applications, and brow services, with both appointments and walk-ins welcome. Overall, Ulta Beauty is recognized for its extensive selection and community impact, although staff training on customer service could enhance the shopping experience.