Ulta Beauty

Ulta Beauty is a popular US beauty retailer, offering a wide range of products from cosmetics to hair care. Shoppers can choose from over 25,000 products from 500 brands, including popular names like Tarte, Fenty, and CHANEL, as well as exclusive lines like Kylie Cosmetics and Olaplex. The store's salon provides services such as haircuts, coloring, and makeup application, with stylists like Keilah Russell who are praised for their gentleness, attentiveness to customer requests, and ability to create a relaxing environment. Some customers suggest improvements in organization, as they have encountered full carts and find it uncomfortable to shop with partners in wheelchairs. However, the store's staff, including employees like Daisha, are highly regarded for their friendliness, helpfulness, and enthusiasm for their jobs. The Tupelo location, in particular, is commended for its exceptional staff. Conscious Beauty at Ulta Beauty offers a selection of products that cater to various concerns, such as vegan, clean ingredients, cruelty-free, and sustainable packaging, enabling customers to make positive community impacts through their purchases.