Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering a wide range of cosmetics, fragrance, body, skin, and hair care products from over 500 brands. Customers can find popular names like Tarte, Fenty, Redken, and Chanel, along with exclusive lines like Kylie Cosmetics and Olaplex. The store also emphasizes Conscious Beauty, offering vegan and cruelty-free products. While some shoppers have praised the helpfulness of certain staff members, others have reported mixed experiences. For instance, a customer appreciated the assistance from a knowledgeable employee named Jessica when choosing face moisturizer and products for her daughter. However, another visit was marred by a lack of attention from a color match specialist who seemed uninterested in helping. Customer service experiences vary, but the salon services available, including haircuts and makeup applications, provide additional options for beauty needs.