Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. Customers can shop for cosmetics, fragrance, body, skin, and hair care products, as well as visit the on-site salon for a variety of services. The Salon at Ulta Beauty provides haircuts, hair color, brow waxing, lash extensions, and makeup application. Reviewers praise the knowledgeable staff, clean store environment, and overall positive shopping experience. Ulta Beauty also offers Conscious Beauty choices, catering to customers' preferences for vegan, clean ingredient, cruelty-free, and sustainable products.