Ulta Beauty

Ulta Beauty is the largest beauty retailer in the US, offering over 25,000 products from 500 brands, including exclusive lines like Kylie Cosmetics and Olaplex. The store provides a wide range of cosmetics, fragrance, body, skin, and hair care products, catering to diverse beauty needs. Customers can also visit The Salon at Ulta Beauty for various services, such as haircuts, color, brow treatments, and makeup applications, with the option to book appointments online or walk-in. While most customers have positive experiences, such as helpful staff guidance and a enjoyable browsing experience, some report inconsistent service quality, with one customer expressing disappointment in not receiving adequate foundation color matching assistance. Additionally, some customers have expressed frustration with the availability of the store's birthday gifts, which can sometimes be out of stock. Overall, Ulta Beauty is a one-stop-shop for beauty enthusiasts, offering a vast selection of products and services, with generally positive customer experiences, though the quality of service can vary.