Hair by Selena Armas

Dec 2023

I've been seeing Selena for 4 years. Selena is a wizard when it comes to doing blonde hair. Before seeing Selena my hair always turned out orange or yellow. After seeing Selena my hair was a beautiful blonde that I always dreamed of having, it's also way healthier!

Jul 2018

Selena is soo incredibly amazing!! Not even exaggerating. I can't even put into words how much talent and passion she has for what she does. I came in with all types of shades ranging from borderline brunette, blonde, and even some silver patches. She not only listened to what I wanted but asked about my lifestyle, etc. to see the best route to approach my hair. What shocked me the most is that she blocked out that whole day to do my hair. A lot of hairstylist will double book just to get in more clients but she knew taking my Asian hair to blonde would be a process, and she was right because it took about 6 hours to get to where I wanted. She was so patient during the whole process and didn't rush through anything she did or try to cut the appointment short because she was so determined to get to what I wanted. She is such a miracle worker. Even everybody in the salon was shocked at where she was able to take my hair. She was also so great to talk to, felt like I was talking to one of my girl friends throughout the appointment. If you want beautiful hair and never ending compliments, do yourself a service and please go see Selena!

May 2017

A friend of mine referred me to Selena as I am new to Santa Monica, and my friend had been seen her for a long time and was very happy with the results. All I can say is - I highly recommend Selena - she has a great attitude and balance between listening to what you want to achieve for your hair and yet giving you her opinion what would look best on you. I liked that she explains everything in detail and is happy to show you little tricks that you can use at home. I have seen her only once (my second appointment is coming up soon) - for a haircut and highlights, and I am super happy with both. I noticed that she doesn't stop until you love what you see in the mirror. And, she is so much fun to be around! I can't wait to go back.